In:
Journal of Business-to-Business Marketing, Informa UK Limited, Vol. 5, No. 1-2 ( 1998-12-16), p. 35-38
Type of Medium:
Online Resource
ISSN:
1051-712X
,
1547-0628
DOI:
10.1300/J033v05n01_03
Language:
English
Publisher:
Informa UK Limited
Publication Date:
1998
detail.hit.zdb_id:
2069757-0
SSG:
3,2