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  • Human Kinetics  (7)
  • 1
    Online Resource
    Online Resource
    Using Optimal Distinctiveness Theory to Understand Identification with a Nonlocal Professional Hockey Team
    Human Kinetics ; 2009
    In:  Journal of Sport Management Vol. 23, No. 2 ( 2009-03), p. 156-181
    Details
    In: Journal of Sport Management, Human Kinetics, Vol. 23, No. 2 ( 2009-03), p. 156-181
    Abstract: In an attempt to understand the lived experiences of those individuals who grew up within the fan region of one professional hockey team yet chose instead to identify with a nonlocal alternative, the authors interviewed 20 Ontario (Canada) based fans of distant National Hockey League teams. Utilizing Brewer’s (1991, 2003) theory of optimal distinctiveness to examine the stories of participants, it was found that these fans maintained their team allegiances over time because doing so allowed them to achieve feelings of both uniqueness and belongingness. Sport managers can help facilitate feelings of belongingness by utilizing various communication and marketing strategies to better recognize and include their distant fans. Such strategies should ultimately result in the strengthening of the fan-team bond.
    Type of Medium: Online Resource
    ISSN: 0888-4773 , 1543-270X
    URL: Article
    DOI: 10.1123/jsm.23.2.156
    Language: Unknown
    Publisher: Human Kinetics
    Publication Date: 2009
    detail.hit.zdb_id: 2093114-1
    SSG: 3,2
    SSG: 31
    Location Call Number Limitation Availability
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    Online Resource
  • 2
    Online Resource
    Online Resource
    Qualitative Methods in Sport Studies
    Human Kinetics ; 2007
    In:  Journal of Sport Management Vol. 21, No. 2 ( 2007-04), p. 281-282
    Details
    In: Journal of Sport Management, Human Kinetics, Vol. 21, No. 2 ( 2007-04), p. 281-282
    Type of Medium: Online Resource
    ISSN: 0888-4773 , 1543-270X
    URL: Article
    DOI: 10.1123/jsm.21.2.281
    Language: Unknown
    Publisher: Human Kinetics
    Publication Date: 2007
    detail.hit.zdb_id: 2093114-1
    SSG: 3,2
    SSG: 31
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    Online Resource
  • 3
    Online Resource
    Online Resource
    The Reverse Socialization of Sport Fans: How Children Impact Their Parents’ Sport Fandom
    Human Kinetics ; 2018
    In:  Journal of Sport Management Vol. 32, No. 6 ( 2018-11-1), p. 542-554
    Details
    In: Journal of Sport Management, Human Kinetics, Vol. 32, No. 6 ( 2018-11-1), p. 542-554
    Abstract: While the sport fan literature suggests that it is common for parents to socialize their children to cheer for specific sports and teams, recent literature proposes that children can socialize their parents into changing the parents’ sport fandom in a process sociologists and consumer behavior researchers refer to as reverse socialization. To ascertain whether children can socialize and influence their parents’ sport fandom, 20 sport fan parents were interviewed. Evidence of reverse socialization was found in 15 of the participants, manifesting itself in ways that can be categorized as either developing new or additional fandom, or changing one’s behaviors or attitudes towards their existing fandom. However, further exploration of the data suggests that future research reexamine the term “reverse socialization,” as we do not see this as a directionality of influence, but as children as socializing agents.
    Type of Medium: Online Resource
    ISSN: 0888-4773 , 1543-270X
    URL: Article
    DOI: 10.1123/jsm.2017-0263
    Language: Unknown
    Publisher: Human Kinetics
    Publication Date: 2018
    detail.hit.zdb_id: 2093114-1
    SSG: 3,2
    SSG: 31
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    Online Resource
  • 4
    Online Resource
    Online Resource
    Using Identity Work Theory to Understand the De-Escalation of Fandom: A Study of Former Fans of National Hockey League Teams
    Human Kinetics ; 2015
    In:  Journal of Sport Management Vol. 29, No. 4 ( 2015-07), p. 443-460
    Details
    In: Journal of Sport Management, Human Kinetics, Vol. 29, No. 4 ( 2015-07), p. 443-460
    Abstract: A de-escalation of team fandom model was created based on identity work theory. To both test the model and understand how once highly identified fans of sports teams could eventually become non-fans, 23 former fans of National Hockey League (NHL) teams were interviewed. The reasons given for their de-escalation in fandom can be categorized into seven themes: sport in general, the sport of hockey, the league, the team, individual players, media, and life. For those fans who remain fans of the sport, watching national teams play in international competition has been a common practice in the years since the bond with their former favorite NHL team was severed. While only a minority of participants believes it realistically possible they could ever become NHL team fans again in the future, some suggested their children or grandchildren might pull them back into fandom.
    Type of Medium: Online Resource
    ISSN: 0888-4773 , 1543-270X
    URL: Article
    DOI: 10.1123/jsm.2013-0327
    Language: Unknown
    Publisher: Human Kinetics
    Publication Date: 2015
    detail.hit.zdb_id: 2093114-1
    SSG: 3,2
    SSG: 31
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    Online Resource
  • 5
    Online Resource
    Online Resource
    One Nation, Two Teams: Repositioning the Toronto Blue Jays Among the Threat of a New Entrant
    Human Kinetics ; 2021
    In:  Case Studies in Sport Management Vol. 10, No. 1 ( 2021-01-01), p. 46-49
    Details
    In: Case Studies in Sport Management, Human Kinetics, Vol. 10, No. 1 ( 2021-01-01), p. 46-49
    Abstract: While many teams face difficult decisions regarding their branding, this case emphasizes how external factors can dictate marketing strategies. The Montreal Expos returning to Major League Baseball poses many threats and opportunities for the Toronto Blue Jays. As a result, the Blue Jays must reconsider their use of national identity in their branding—and whether it is appropriate to transition from being Canada’s only team to now sharing the market with the Expos. Nevertheless, the Expos’ return to Major League Baseball provides the Blue Jays with an opportunity to explore new marketing strategies. Case participants are tasked with repositioning the Blue Jays’ marketing strategy in response to the Expos’ return.
    Type of Medium: Online Resource
    ISSN: 2372-5540 , 2167-2458
    URL: Article
    DOI: 10.1123/cssm.2020-0022
    Language: Unknown
    Publisher: Human Kinetics
    Publication Date: 2021
    SSG: 31
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    Online Resource
  • 6
    Online Resource
    Online Resource
    Where to “Play Ball!”? A Case of a Minor League Baseball Team’s Future
    Human Kinetics ; 2022
    In:  Case Studies in Sport Management Vol. 11, No. 1 ( 2022-01-1), p. 26-32
    Details
    In: Case Studies in Sport Management, Human Kinetics, Vol. 11, No. 1 ( 2022-01-1), p. 26-32
    Abstract: After 30 years as a minor league baseball team affiliated with various Major League Baseball (MLB) teams, the Campton Hills Crushers were left without a league to play in when MLB removed the affiliations of 42 former minor league farm teams in the winter of 2020-21. Team management believed that they had four options for playing baseball in the 2021 season, including joining a well-established independent professional minor league, joining a well-established amateur summer collegiate league, starting their own in-house independent professional minor league with all teams playing out of Crusher Stadium, or starting their own in-house amateur summer collegiate league with all teams playing out of Crusher Stadium. Participants are asked to recommend one of the four scenarios to team management, based on utilizing a decision-making model that incorporates a pro/con analysis.
    Type of Medium: Online Resource
    ISSN: 2372-5540 , 2167-2458
    URL: Article
    DOI: 10.1123/cssm.2021-0034
    Language: Unknown
    Publisher: Human Kinetics
    Publication Date: 2022
    SSG: 31
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    Online Resource
  • 7
    Online Resource
    Online Resource
    I Despise Them! I Detest Them! Franchise Relocation and the Expanded Model of Organizational Identification
    Human Kinetics ; 2007
    In:  Journal of Sport Management Vol. 21, No. 2 ( 2007-04), p. 194-212
    Details
    In: Journal of Sport Management, Human Kinetics, Vol. 21, No. 2 ( 2007-04), p. 194-212
    Abstract: When it comes to fans of professional sport teams who are left behind when their favorite team relocates to a new city, the authors argue that there are a variety of ways in which these fans can identify with the relocated team. This runs against the traditional conception of how left-behind fans view the franchise in its new home. Fans are thought to follow two paths: They either cheer for the team in the new city, or they stop cheering for the team altogether. The authors have found that this conception of fans is inadequate. Using the expanded model of organizational identification (EMOI), the authors find that after a team relocates there are at least five different ways a fan can identify with the relocated team: identification, disidentification, schizoidentification, neutral identification, and nonidentification. These are illustrated by fitting the stories of 23 Hartford Whalers fans into the model.
    Type of Medium: Online Resource
    ISSN: 0888-4773 , 1543-270X
    URL: Article
    DOI: 10.1123/jsm.21.2.194
    Language: Unknown
    Publisher: Human Kinetics
    Publication Date: 2007
    detail.hit.zdb_id: 2093114-1
    SSG: 3,2
    SSG: 31
    Location Call Number Limitation Availability
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    Online Resource
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