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  • GEOMAR Catalogue / E-Books  (1)
  • Marketing.  (1)
  • Cham : Springer Nature Switzerland  (1)
  • 1
    Online Resource
    Online Resource
    Cham : Springer Nature Switzerland | Cham : Imprint: Springer
    Keywords: Sustainability. ; Building materials. ; Marketing.
    Description / Table of Contents: Chapter 1. Measuring textile (un)sustainability to raise purchasing choices awareness: theoretical background -- Chapter 2. Consumers’ sustainable clothing consumption practices: adopting the principles of voluntary simplicity -- Chapter 3. Towards increasing public awareness of cellulose-based textiles with improved sustainability -- Chapter 4. A long-time approach to promote sustainability awareness -- Chapter 5. The influence of social media usage on consumers’ sustainable clothing consumption practices -- Chapter 6. Measuring textile (un)sustainability to raise purchasing choices awareness: the case of cotton fabrics -- Chapter 7. Sensory evaluation of hemp textiles by consumers as a prospective market research method for new textile products.
    Type of Medium: Online Resource
    Pages: 1 Online-Ressource(IX, 138 p. 16 illus., 14 illus. in color.)
    Edition: 1st ed. 2023.
    ISBN: 9783031438790
    Series Statement: Sustainable Textiles: Production, Processing, Manufacturing & Chemistry
    Language: English
    Location Call Number Limitation Availability
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